Apparel Sale :: Use "StumbleUpon" to Discover Great Online Apparel Sites

Want to up your apparel sale? Make sure your site is stumbled upon!

StumbleUpon is a great site that allows you to find websites relevant to your center of interest. Once you start messing around with it, you will see that It is pretty powerful.

Most online consumers are familiar with Amazon's recommendation system, where you get recommended books based on your purchase pattern or your surfing habits.  StumbleUpon does the same thing with websites.

When you enter their site, you indicate a few central areas of interest (i.e. fashion).  StumbleUpon will present you with a few sites to review and when you're done, you rate them. Voilà, the system recommends you other sites, more relevant to your initial preferences. As you keep rating, your recommendations become more specific.

I won't lie to you, StumbleUpon is an amazing way to waste an entire day; but it's a ton of fun! It's also a great way to discover niche sites and for you to recommend and weigh in on sites you like. Actually, you can also recommend a specific page or a photo. A lot of users recommend beautiful pictures of coutures dresses, products they like on an apparel retailer site, etc.

A a site owner, you should set up a small StumbleUpon button on every one of your pages. Your readers will be able to recommend the pages on your site, that they like, to other StumbleUpon users. The traffic created can be enormous and usually, you will see a significant spike. 

StumbleUpon has just introduced a new feature, where StumbleUpon ratings appear directly in Google search results. It is a way to point out the quality of sites without having to visit them. Another highlight of this site is the community aspect : if you "stumble" a lot and good pages, people will want to become your fans, i.e. to know what you found intersting. Once again, some of the top stumblers are fashionistas who recommend and rate wonderful fashion photos.

Brands should look into it; make sure you make it easy for your visitors to recommend your site, pages, and products throught the StumbleUpon network. Look in StumbleUpon at what people are saying about your site;  Monitor your traffic to see whether you have StumbleUpon traffic peaks that may reveal a hit item or topic that you did not know was popular among your site visitors.

The possibilities with this website are absolutely endless.  If you are an online retailer, you would be silly to not take advantage of this - plus, it's free to join! What more can you ask for?